Brand Upgrade and Adjustment Notice
BNQ Global
Updated at: 3 days ago
Dear Global Users
Background Information
In the second half of 2025, due to brand naming issues, the BNQ team received a legal letter from NASDAQ's lawyers, indicating that:
The BITNASDAQ brand name has a potential conflict with international financial institutions, involving certain compliance and intellectual property risks.
Continuing to use the original brand and related domains may result in the following impacts:
Limited Amazon Web Services (AWS) service
App removal from Google Play
Inability to list on the Apple App Store
Progress of Resolution
After more than six months of friendly communication and negotiation, to ensure the long-term stable development of the platform, the team has made strategic adjustments.
Brand Upgrade Plan
Implementation Date: From May 1, 2026
Discontinued Use:
BITNASDAQ brand name
Original related domains and visual fonts
Official email: service@bitnasdaq.com
Officially Launched:
New Global Brand: BNQ GLOBAL
Official Domain: bnqglobal.com
Official Email:service@bnqglobal.com
Unchanged Elements
To ensure ecosystem stability and continuity of user perception, the following will remain unchanged:
Logo remains unchanged
Chinese name: “比交所” (BITNASDAQ Exchange) Unchanged
Existing business system and product structure remain unchanged
Explanation and Outlook
This brand upgrade is an important step in the adjustment of the globalization strategy, aiming to:
Mitigate potential legal and compliance risks
Enhance international market expansion capabilities
Build a clearer and more independent global brand system
Thank you for the understanding and support of our global users and community partners. The BNQ team will continue to promote ecosystem development and create long-term value for everyone.
Thank you for your support!
BNQ GLOBAL
April 27, 2026